Here’s a story for you…

Bianca is a tech-savvy Jamaican who has worked in corporate for a few years with loads of experience under her belt. She has an adorable five-year-old daughter who is her world and who she works hard for every day. Bianca got tired of the mundane 9 to 5 life and wanted to spend more time with her daughter and travel the world. So she had set a plan into motion to do just that by setting up her work from home, online business while working her corporate job. Bianca did this a year ago. She quit her job after 6 months of opening her online business and is now looking to take a month-long trip with her daughter for the summer because she can work from anywhere in the world with her online business. 

This utopian dream is a reality for many individuals who decide to take the plunge and build a business online which allows them to make money from the comfort of their home. If this sounds like the life you want to live or if you are looking for an additional source of income to work on after standard working hours, then continue reading for some insight.

Get Out Of Your Head! (Not Your Bed)

Plain and simple - don’t overthink it. Starting a business online is one of the best things you can do for yourself and your family, all you need is a laptop and some courage. Oh and some intel on how to get started. So let’s give you some:

  1. Start A YouTube Channel

Yup, this is considered an online business. The premise to start a YouTube channel is that you have a unique perspective on a topic, you’re extremely proficient at something or your life is just so interesting that the average Joe would want to watch. YouTube is all about visual content so you will need a good camera. Some camera smartphones work well depending on your needs, some inexpensive lighting and a schedule of the episodes you want to produce. Having a schedule helps to structure and organize content development and when you publish content. Most successful channels publish the same day every week which makes following the channel and its happenings easier. You won’t start making money right off the bat with a YouTube channel; it takes lots of work and consistency to get there. YouTube has a guideline on when and how they make payments. Take a read and see if this is the best option for you. The great thing about this platform is that it is open 24/7, which means your content can be consumed at any hour, making the potential to generate an income that much greater.

  1. Start An Online Store

Do some research and select a product that you are confident can make money online - this could also be something you are passionate about. You can opt to sell electronics, makeup, art etc. You can also look at trends and see what opportunities are within a certain space. A recent trend is that of the ban of single-use plastics in Jamaica. With this comes loads of opportunities to offer replacements items or alternative options like canvas bags, bamboo straws, metal straws, to name a few. This is an awesome trend and initiative to explore as it relates to new products in the market. You could also be completely inventive and create your own products for sale. We have a huge boom in our market for “Made In Jamaica” products. Once you start selling your products online you will need to think about things like your branding and how to build your brand in the digital space.

  1. Offer A Digital Service 

The digital world offers us lots of opportunities to make money online especially if you have a talent or skill in a relevant area. Offering a digital service refers to paying for a specific service or digital product online; everything is done digitally. So this speaks to things like software products that you can offer for download or access through the Cloud. 

Now most of us are not so tech-oriented that we can just create and code a piece of software. However, a lot of these software products facilitate the entrepreneurial spirit and were created and designed with you in mind. One such software is a platform called Teachable that allows you to create videos teaching an audience something useful like how to budget their money properly or step by step instructions on how to water paint, and then facilitating the sale of these pieces of training. This is just one example but there are so many other software products out there that assist you with offering a digital service. Of course, because this is hosted online, sales can happen at any time of the day or night. Another digital services option includes having your own website where you sell consultative services or e-products like books, reports or guides. 

Starting an online business can be so rewarding once you put in the work and just take the plunge. We don’t promise that it will be easy, but properly informing yourself on the ins and outs will ensure you make the best decisions. 

Are you ready to take the leap?